Duck is as lean as chicken yet richer in iron than other poultry. Naturally high in protein, B vitamins, and essential nutrients, it’s a wholesome, flavourful choice for a balanced diet. Its fat is made up mostly of heart-healthy monounsaturated fats (omega-9), along with beneficial polyunsaturated fats (omega-3 and omega-6). And because most of the fat is found in the skin, removing it reduces the overall fat content by more than 60%.
Versatile, nutritious and full of flavour, Quebec Duck elevates every moment — from simple meals to festive celebrations. Watch the video to discover the flavour and quality of this exceptional local meat.
According to a 2022 Léger survey (1,069 respondents):
Quebecers buy duck.
Quebecers consider duck as a healthy choice.
Quebecers buy duck for its savoury taste.
Quebecers purchase duck to treat themselves.
What Consumers Are Saying
In fact, 45% of consumers said they would buy more duck if it were placed in the poultry section — a clear message to retailers!
Too often reserved for special occasions, duck deserves a more regular spot in everyday meals, all year-round. By showcasing Quebec-raised and transformed duck in grocery stores — and by sharing tips on its many qualities and cooking methods — retailers can inspire health-conscious, locally-minded consumers to choose duck more often.
Quebec is a major player in poultry farming, accounting for more than 40% of Canada’s Pekin duck production. Our expertise — from the tightly regulated farming practices of Quebec duck producers to innovative processing methods — has earned a reputation thats extends well beyond our borders. In Asia, for instance, this tender bird is a staple of everyday cuisine.
Export destination :
80% of Quebec consumers believe it is important to eat locally sourced meat — mainly to support the economy, guarantee quality, and reduce environmental impact.
Duck appeals to 72% of omnivorous and carnivorous Quebecers, and even to 24% of flexitarians.
Purchasing Trends :
Duck Leg
Duck Spread
Magret
Duck Breast
Since 2018, members of the AÉCOQ — Quebec’s duck and goose farmers — have been committed to making animal welfare a top priority. From providing spaces where ducks can move freely and stretch their wings, to ensuring high-quality feed, proper ventilation, ideal humidity, and responsible feeding and transport practices — every detail is carefully considered. Our goal is to raise ducks and geese in a healthy, comfortable environment — because the best meat comes from animals that are well cared for and stress-free.
Quebec duck stands out for its exceptional quality, meeting the standards of one of the most rigorous food inspection systems in the world — Canada’s own. Unlike imported products, which often lack transparency in farming, processing, and transport practices, Quebec duck is raised according to strict standards that ensure it is free from antibiotics and steroids. Our members’ products are made with simple ingredients and benefit from short, local supply chains.
Farming, slaughter, and processing facilities are subject to regular inspections to verify cleanliness, proper ventilation, and the absence of potential contaminants. Between each flock, duck farmers carry out a full sanitary cleanout, disinfecting all housing areas before welcoming new birds. Even the water ducks drink is tested to the same standards as municipal tap water.
When it comes to food safety and quality, Quebec duck truly sets the bar.
A TRUE BENCHMARK IN DUCK FARMING
The Duck Farming Guide from the Quebec Duck and Goose Farmers Association (AÉCOQ) is a trusted reference in the industry. Created in collaboration with a wide network of stakeholders — including experts from MAPAQ and CTAQ, poultry veterinarians, and animal welfare specialists — it provides a clear, detailed framework for best practices in duck production and care.
